When looking at certain economic and industry indicators, it is easy to see exactly when the COVID-19 pandemic began to debilitate business. Fortunately, industries were able to adjust and although we remain far from pre-pandemic levels, these same indicators have already shown plenty of recovery progress.
Ryan T. Sauers has spent 25 years leading and/or consulting with printing, graphics, promotional, and visual communications related organizations. Ryan is President of the independent consulting firm, Sauers Consulting Strategies founded in 2010.
Key areas of focus of the firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.
Sauers is a frequent national speaker and columnist. He has been recognized as one of the top 80 CMO’s in the world and achieved the top designation of Certified Marketing Executive through Sales and Marketing Executives International.
Sauers is an adjunct university professor teaching leadership and communication courses to current and aspiring leaders. Ryan is a Certified Myers Briggs, DiSC, and Emotional Intelligence Practitioner (one of few in US to achieve all 3 rigorous certifications related to human communications, personality & behavior).
Ryan is working on his Doctoral degree in Organizational Leadership and hosts a radio show in Atlanta (Marketing Matters). Sauers is author of the best-selling books Everyone is in Sales and Would You Buy from You? More info at: RyanSauers.com
Brianna Long has been managing and directing the marketing department at Thomas Printworks for more than 20 years. As Marketing Director, she coordinates advertising campaigns, customer promotions and store remodels. Brianna plays an instrumental role in the branding of the largest family-owned reprographics company in the nation.
Denise Gustavson is the Editorial Director and Special Projects Editor for the Printing & Packaging Group, which includes Printing Impressions, packagePRINTING, In-plant Graphics and Wide-Format Impressions magazines, among other brands. She is also the Editor-in-Chief of Wide-Format Impressions.
Jon Davis is in the marketing department at Cushing, a commercial printer and environmental branding firm in Chicago. Recently he has contributed to articles to Self Employment in the Arts, the Business Marketing Association, and Work Design Magazine. From marketing strategy to office branding and customer case studies, he writes on a variety of topics.
Ray Weiss, Director of Digital Print Programs for PRINTING United Alliance, joined the Association in 2014. He assists association members with technical information on digital printing as well as digital equipment, materials, and vendor referrals. He oversees training and certification workshops at PRINTING United Alliance along with the Association’s Digital Equipment Evaluation program. Ray is project manager for both the PDAA Certification program and PRINTING United Alliance's Digital Color Professional Certification program and is an instructor for the Color Management Boot Camps. Ray regularly contributes to the Association's Journal and won the 2016 Swormstedt Award for Best in Class writing in the Digital Printing category. Outside of work, Ray enjoys biking, international cuisine and spending time with his three fantastic grandkids.
Dr. Harvey R. Levenson is Professor Emeritus and former Department Head of Graphic Communication at Cal Poly State University in San Luis Obispo, Calif. His research and teaching specialties are communication, intellectual property, media, printing, and technology. He is often called upon as an Expert Witness in these areas. Contact him at email@example.com
Gerry Nathe is a retired chairman and board member of Baldwin Technology. He is the current chair of the Ben Franklin Honor Society, and a member of the board of the Print & Graphics Scholarship Foundation (PGSF).
Michael Makin was appointed President and CEO of Printing Industries of America on August 1, 2002. Born and raised in Montreal, Makin attended Carleton University in Ottawa where graduated with honors with a degree in Journalism in 1986. He also holds an MBA from the University of Phoenix. After a brief stint as a reporter and public affairs officer with the Canadian government, he began his career in association management 20 years ago. Prior to joining Printing Industries of America, Makin was President of the Canadian Printing Industries Association and for almost 10 years served as an executive with the Canadian Construction Association.
Catie Duffy is in the marketing department at Cushing, a commercial printer and environmental branding firm in Chicago. With a background in corporate communication and customer service, she’s written blogs, case studies and other website content on a number of topics. Follow Cushing on social media to see how she puts these ideas into action!
Ken Burns is the President/CEO of Axis Graphic Installations Inc. He is a native of Boston, MA and studied Business Management in the mid 90’s. He has consulted, developed and managed multiple Fortune 500 companies. In 2006, he approached his friend (who was a 10-year veteran graphic installer at the time) and asked him to teach him the art of installing vehicle wraps. Ken saw the value in this niche industry and had the idea of bringing his knowledge of large corporate structure to a newer industry that was mostly comprised of independent subcontractors. He started his first Axis team in South Florida in 2009 and has since developed teams in Texas, Georgia, North Carolina, Maryland, and Pennsylvania. Beyond vehicle wraps, Ken and his teams have become proficient in all types of sign and graphic installations.
Rick Mandel is president of Mandel Graphic Solutions and member of the SGIA Digital Textile and Décor Committee.
Ron Gilboa is a director of InfoTrends’ Functional Printing and Packaging, and is responsible for conducting graphic communications market research, market forecasting, custom consulting projects, strategy and planning engagements, and creating editorial content for product and market analysis reports. Gilboa has been involved in the graphic arts and publishing industries since 1980. He rejoined InfoTrends in 2013 after the better part of a decade with Eastman Kodak, where he served in executive marketing roles in the Commercial Imaging group. Gilboa's roles at Kodak included vice president of marketing at Kodak’s Production Inkjet group, director of worldwide current marketing and operation, and director of worldwide communications. In these roles Gilboa managed a cross functional team responsible for overall go-to-market including strategy development, marketing operations, and in market execution across the individual regional strategic product groups. Prior to Kodak, he held senior positions as director of the Print On Demand and Publishing Service at InfoTrends (formerly CAP Ventures) and product management at Scitex Corp. Gilboa brings skills and experience in key print industries such as commercial, publishing, packaging, transaction, enterprise, as well as direct customer knowledge in vertical markets. Contact him at (781) 616-2108.
Lisa Cross is the principal analyst of NAPCO Research (a unit of NAPCO Media) where she conducts market research and analysis on emerging trends and changing dynamics in the commercial, in-plant and packaging industries, and the market forces that are driving those changes. With decades of experience covering the graphic arts and marketing industries, Cross has authored thousands of articles on a variety of topics, including technology trends, business strategy, sales, marketing and legislation.
Jim Raffel is a color management consultant who also serves as CEO of ColorCasters, LLC and ColorMetrix Technologies LLC. As a veteran of the printing industry and a graduate of Rochester Institute of Technology’s acclaimed printing management program, in 1995 he formed ColorMetrix to bring an idea he had to make color measurement and evaluation easier by creating easy-to-use software solutions. Today as a certified G7 expert and color management professional, his consulting practice focuses on dye sublimation and flat-bed UV inkjet printing. This work keeps him on the road many weeks each year working with end users and manufacturers to improve their color management processes. He has also been authorized by SGIA to conduct their color management boot camps; in both open venues for anyone to attend and in closed venues for clients and their staff.
Gary A. Jones is the director of environmental, health and safety (EHS) affairs at the PRINTING United Alliance in Fairfax, VA. His primary responsibility is to monitor and analyze EHS regulatory activities at all domestic and some international government levels. He provides representation on behalf of the printing and specialty graphic imaging industry.
Mr. Jones is also supporting Specialty Graphic and Imaging Association’s efforts for the Sustainable Green Printing Partnership (SGP). SGP is dedicated to assisting printing operations respond to the customer demand for sustainable printing.
He holds a BS in biology from LaRoche College and an MS in chemistry from the University of Pittsburgh.
Marci Kinter is the Vice President – Government and Regulatory Affairs for the PRINTING United Alliance. Kinter oversees the development of management resources for the Association and represents the screen printing and digital imaging industries, as well as their associated supplier base, before federal and state regulatory agencies and the U.S. Congress on environmental, safety and other government issues directly impacting the screen printing and graphic imaging industries. She is responsible for directing the activities of not only the government affairs portion of the Association’s activities, but the development and implementation of business resources for the membership.
In 2008, Kinter, in conjunction with colleagues from other printing trade associations, was instrumental in launching the Sustainable Green Printing Partnership program. The SGP Program is a registry system for printing facilities that includes third party verification. The program successfully launched as an independent organization in August 2008.
Kinter is a member of and serves as Secretary for the Academy of Screen Printing Technology. In 2001, Kinter received the William D. Schaeffer Environmental Award for significant advancement of environmental awareness in the graphic arts industry.
Before joining PRINTING United Alliance, Kinter worked for The American Waterways Operators, Inc., the national association for the barge and towing industry.
She holds bachelor’s degree in urban planning from the University of Maryland, College Park, and a master’s degree in public administration from George Mason University.
Shelby Sapusek is a color management consultant who also serves as CMO of ColorCasters LLC. She grew up in the newspaper industry; working primarily in graphic design and prepress. In her editor capacity, she was responsible for the print and color quality of several newspapers around the country. In 2011, after 17 years in the newspaper industry, she joined fellow instructor Jim Raffel in his company ColorMetrix, and later co-founded ColorCasters. Today, she works with graphic designers, end users, and manufacturers in the print industry to improve their color management skills.
A.J. Titus is President of Signarama, a member of United Franchise Group (UFG), comprised of nine brands and 1,600 franchise owners in 80 countries. He sits on multiple boards, including the Rinker School of Business and the Titus Center for Franchising. He was also recognized in South Florida Business Journal’s “40 Under 40” in 2018.
Kerri's goal is to help people connect deeper with themselves, their community, other individuals, and the world around them. As a transformational coach, she works with companies to create cultures of human greatness and connectivity. She works with individuals who are looking to play a bigger game, and supports her community by offering various workshops and programs.
Kerri launched The Red Baron Group in 2018 and has spent the past year enrolled in an ICF accredited transformational coaching program, Coachville. She is an affiliated partner with Everything DiSC® and The Five Behaviors of a Cohesive Team® as well as a Higher Ground Leadership® partner. The 35 years she spent in business management and operations as well as her own transformational journey gives her a unique perspective and many personal experiences to draw from. She is a firm believer that strategy, leadership, culture, processes and people must be in careful balance in order for change to be sustainable.
Heather Nortz is the Sustainability Programs Coordinator for PRINTING United Alliance. Her primary responsibilities consist of running both the Sustainable Business Recognition and Safety Recognition Award Programs. She also contributes to industry specific research on matters of sustainability trends and environmental safety and health regulations. She regularly publishes articles and blog posts on these topics and consistently updates the PRINTING United Alliance website with advocacy related content. Nortz recently graduated from George Mason University with her Bachelor’s degree in Environmental Science and a concentration in Human and Ecosystems Response to Climate Change.
Johnny Shell is the Vice President of Print Technology & Training for SGIA. In this role, he is responsible for developing educational opportunities and industry-focused products and services for the advancement of the printing industry. Johnny is a printing professional and recognized industry expert with 30+ years’ of experience in apparel, graphics, commercial, and industrial printing applications. Shell conducts numerous workshops annually and his articles appear regularly in top industry publications.
Joey Heiob is a Technical Specialist at Avery Dennison Graphics Solutions.
Joseph P. Truncale, Ph.D., CAE, is the Founder and Principal of Alexander Joseph Associates, a privately held consultancy specializing in executive business advisory services with clients throughout the graphic communications industry.
Joe spent 30 years with NAPL, including 11 years as President and CEO. He is an adjunct professor at NYU teaching graduate courses in Executive Leadership; Financial Management and Analysis; Finance for Marketing Decisions; and Leadership: The C Suite Perspective. He may be reached at Joe@ajstrategy.com. Phone or text: (201) 394-8160.
Dan Reid is part of the first group of experts to teach and qualify shops for the G7 Master Printer Program. Dan has helped numerous grand format shops achieve the benefits of the G7 calibration process since being certified as a G7 Certified Expert in 2006. Dan provides SGIA Digital Color Professional classes nationally.
Ben Starr is a Color Management and Workflow Expert, with a BS in Printing Management from Western Michigan University. For over 10 years he has provided color and workflow installation and training services for many leading creative agencies, pre-media, and print production facilities. Ben has also had several opportunities to work in color management research and development, and some of the findings from this research has been published in various industry publications. Additionally, Ben's research has yielded new efficiencies at the companies he's worked for. Ben has also spent several years leading pre-media departments for traditional and digital print.
Ronen Samuel has held the position of CEO at Kornit since August 2018. Prior to joining Kornit, Ronen held several leadership positions at HP over 18 years, including VP and General Manager of the HP Indigo and WebWide presses business across EMEA. He holds a BA Business Administration, LL.B. Law and an MBA from Northwestern University / Kellogg School of Management. Prior to his professional business career Ronen served as a pilot in the Israel Air Force.
David Wilaj reports on economic and industry trends which aim to help printers navigate an ever-changing business environment
He joins the Printing United Alliance research team after beginning his career at Printing Industries of America where he analyzed, reported and spoke on key trends in commercial print and aided in the revitalization of the historic Performance Ratios program.
Andrew D. Paparozzi joined PRINTING United Alliance as Chief Economist in 2018. He analyzes and reports on economic, technological, social and demographic trends that will define the printing industry’s future. His most important responsibility, however, is being an observer of the industry by listening to the issues and concerns of company owners, executives and managers.Previously, he worked 31 years at the National Association for Printing Leadership. He has also taught mathematics, statistics and economics at various colleges.Andrew holds a Bachelor’s degree in economics f rom Boston College and a Master’s degree in economics — with concentrations in econometrics and public finance — from Columbia University.
Pat McGrew, M-EDP, CMP is the Director and Evangelist for the Production Workflow Service at InfoTrends. As an analyst and industry educator, McGrew works with InfoTrends customers and its clients to promote workflow effectiveness. She also has a background in data-driven customer communication, and production printing with offset, inkjet, and toner. Co-author of eight industry books, editor of "A Guide to the Electronic Document Body of Knowledge," and regular writer in the industry trade press, McGrew won the 2014 #GirlsWhoPrint Girlie Award for her dedication to education and communication in the industry, and the 2016 Brian Platte Lifetime Achievement Award from Xplor International. Find Pat on Twitter as @PatMcGrew and LinkedIn.
Hadar Peled Vaissman is an independent international Art Director who helps brands to improve their communication mainly through customization, personalization and individualization. She believes that these will elevate a company’s relevance in a digital world.
Gilbert Espinosa is the Territory Manager for the West Coast Region at Drytac.
Stephen Buchanan is a Business Development Manager at Kao Collins.
Nathan Safran is Vice President, Research for NAPCO Media. Nathan is a former Forrester Research Analyst with deep experience designing custom research solutions that solve client business problems. Nathan works with the subject matter experts across NAPCO’s brands to design research solutions that leverage NAPCO’s engage audiences and provides deep insight. Nathan is a frequent speaker at industry events and his research has been cited in the Wall Street Journal, Reuters, and Fortune Magazine.
Adriane Harrison is an experienced human resources professional with an extensive background in business, law, and non-profit sectors. She practiced law for fifteen years and now heads the human relations department for PRINTING United Alliance and is based in Warrendale, PA. Adriane holds an undergraduate degree in Journalism from University of Illinois at Urbana-Champaign and a law degree from DePaul University in Chicago.
Lisbeth Lyons is the Vice President, Government and External Affairs, PRINTING United Alliance, having joined Printing Industries in March 2005 as Director of Legislative Affairs. In this position, she is responsible for providing direct advocacy before Congress and the Administration on key industry legislative initiatives, as well as for the strategic direction of the organization's grassroots and external outreach activities. She serves as Treasurer of PrintPAC, the only industry political action committee dedicated solely to electing pro-print lawmakers.
Previously, Lisbeth was Director, Government Affairs at the United States Telecom Association (USTA), representing telecommunications companies ranging from the nation's largest Regional Bell Operating Companies (RBOCs) to small, rural telephone companies. Lisbeth also served as Director of Grassroots & Legislative Services at the National Federation of Independent Business (NFIB), the nation's largest small business advocacy organization.
Lisbeth is a candidate for an M.A. in Political Management at The George Washington University and holds a B.A. from DePauw University in Greencastle, Indiana. Prior to working in Washington, D.C., Lisbeth was a teacher with Chicago Public Schools.
In this short #RyansRemarks Video, he explains his take on what the word PIVOT (which we all use) really means. He describes it in acronym form to think about it in a deeper manner.
Just like clockwork, the start of a new year brings two important Occupational Safety and Health Administration recordkeeping requirements that printing operations must be aware of and comply with if they qualify. They involve the completion, posting, and submission of separate, but related, recordkeeping forms.
When you run wide and grand format inkjet equipment, it's imperative that you perform a nozzle check each morning. Oftentimes you may have to run one more frequently throughout the day depending upon the type of equipment and ink.
In this short #RyansRemarks Video, he explains that in this new world, your brand is the difference. You must stand out, stay relevant, be flexible, create new ideas, and must not be afraid to go to plan B, C, D, etc., if plan A doesn't work.
The COVID crisis has changed business and consumer behavior in many ways. But which of the changes are temporary and which are permanent? Which can we ride for a while before they peter out and which must we build into our long-range business plans?