Columns/Opinions

Patrick Henry a Senior Editor at NAPCO Media and writes for In-plant Graphics, Printing Impressions and Packaging Impressions.

Ryan T. Sauers has spent 25 years leading and/or consulting with printing, graphics, promotional, and visual communications related organizations. Ryan is President of the independent consulting firm, Sauers Consulting Strategies founded in 2010.

Key areas of focus of the firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Sauers is a frequent national speaker and columnist. He has been recognized as one of the top 80 CMO’s in the world and achieved the top designation of  Certified Marketing Executive through Sales and Marketing Executives International.

Sauers is an adjunct university professor teaching leadership and communication courses to current and aspiring leaders. Ryan is a Certified Myers Briggs, DiSC, and Emotional Intelligence Practitioner (one of few in US to achieve all 3 rigorous certifications related to human communications, personality & behavior).

Ryan is working on his Doctoral degree in Organizational Leadership and hosts a radio show in Atlanta (Marketing Matters).  Sauers is author of the best-selling books Everyone is in Sales and Would You Buy from You?   More info at: RyanSauers.com

In this short #RyansRemarks​ Video, he explains his take on what the word PIVOT (which we all use) really means. He describes it in acronym form to think about it in a deeper manner.

Just like clockwork, the start of a new year brings two important Occupational Safety and Health Administration recordkeeping requirements that printing operations must be aware of and comply with if they qualify. They involve the completion, posting, and submission of separate, but related, recordkeeping forms.

When you run wide and grand format inkjet equipment, it's imperative that you perform a nozzle check each morning. Oftentimes you may have to run one more frequently throughout the day depending upon the type of equipment and ink.

The COVID crisis has changed business and consumer behavior in many ways. But which of the changes are temporary and which are permanent? Which can we ride for a while before they peter out and which must we build into our long-range business plans?

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