How-to Guides

Ed Levy has more than 25 years of apparel-decorating experience. Levy, who’s director of software technologies for Hirsch Solutions, is an in-demand speaker at trade show and regular contributor to industry magazines.

Is your business looking for a new method to gain customers? Referrals can be an effective way to grow your clientele. Whether you create a referral program or focus on social sharing and reviews, it comes down to building customer trust.

If having an in-house design staff is new to your print shop, know that hiring for a creative position is different than hiring for other types of positions. Not sure where to start? Here are tips on how to hire the right designer for your business.  

Selling to the interior design community has some unique challenges. Your product can be durable, made quickly, and at the perfect price point, but if it doesn’t look good, none of that matters. Any business hoping to drive sales in interior design must have at least a basic knowledge of what trends are happening.

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