Let’s just call them variable data presentations, says Ron Jacobs, CEO of Jacobs & Clevenger. Jacobs says the clients of his performance marketing agency are so ahead of the times that they’re sending consumers from hyper-personalized digital print direct mail pieces to interactive web experiences.
Calling the in-plant industry “strong,” Consultant Howie Fenton reviewed the results of an in-plant survey during PRINTING United that revealed some positive trends.
To celebrate its 30th year in business, MultiCam invited PRINTING United attendees to a post-show birthday party on Oct. 23 in its manufacturing facility near DFW airport.
During PRINTING United, Summa America debuted the award-winning wide-format L3214 laser cutter in the U.S.
In “CCM as a Service? What Every Service Provider Needs to Know” during PRINTING United, Gina Ferrara of Madison Advisors laid the groundwork for commercial printers to add this valuable service to their offerings.
At Mimaki USA’s press conference at PRINTING United, the company celebrated its 20th anniversary serving the Americas region with a slew of product launches and updates.