Trends/Analysis

Ashley Roberts is the Managing Editor of the Printing & Packaging Group.

Dan Marx, Senior Editor of the Impressions Group, holds extensive knowledge of the graphic communications industry, resulting from his nearly three decades working closely with business owners, equipment and materials developers, and thought leaders.

As the emphasis on brand awareness increases, businesses seek impactful, lasting visuals.  As a wide-format print service provider, you can help clients achieve these branding goals with the help of silicone edge graphics (SEG).  

Despite economic uncertainty, the wide-format printing market continues to grow at a steady rate. We see several wide-format trends that, if approached in the right way, represent opportunities for print service providers (PSPs) to truly thrive in the year ahead.

Against a backdrop of global economic uncertainty and fluctuating demand, print business leaders face a number of challenges in 2024. However, there are several wide-format trends that, if approached in the right way, represent opportunities for PSPs to truly thrive in the year ahead.

If you’re planning to align your business with a specific vertical market, or more effectively serve one (or several), it’s important to consider how to do it most effectively. The 15 tips below are drawn from the experiences of companies laser-focused an specific verticals.

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