Trends/Analysis

Ashley Roberts is the Managing Editor of the Printing & Packaging Group.

Dan Marx, Senior Editor of the Impressions Group, holds extensive knowledge of the graphic communications industry, resulting from his nearly three decades working closely with business owners, equipment and materials developers, and thought leaders.

The promotional products industry has been moving toward a one-stop-shop model for years. That’s made it even more important for promo suppliers and decorators to offer a variety of products. Add in ongoing inventory challenges and shipping delays, and the single-source approach has become critical.

It’s easy to get stuck in the signage rut when printing wide-format graphics, but there are some print service providers out there doing some truly eye-catching and unusual things with the same equipment you can see on the show floor today.

When it comes to wide-format printing equipment, signs and banners might be the most obvious application. Here is a look at four potential verticals that could prove to be lucrative for anyone looking to expand their wide-format business.

With so much focus on printing and devices that print, it’s easy to lose track of the fact that production is a broader process. While it is safe to say that all steps within that process add value, not all producers take the steps needed to extract full value from the services they provide.

It’s not news that supply chain challenges have impacted every part of the printing industry. As we close out another year marked with pandemics, politics, and business challenges, what will 2023 have to offer on the supply chain front?

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