Research

Nathan Safran is Vice President, Research for NAPCO Media. Nathan is a former Forrester Research Analyst with deep experience designing custom research solutions that solve client business problems. Nathan works with the subject matter experts across NAPCO’s brands to design research solutions that leverage NAPCO’s engage audiences and provides deep insight. Nathan is a frequent speaker at industry events and his research has been cited in the Wall Street Journal, Reuters, and Fortune Magazine.

Nathan Safran, vice president, research at Alliance Insights, previews data from a recent survey on how PSPs are using A.I. The findings demonstrate the differences between companies who are already succeeding with A.I., versus those who are still spinning their wheels.

The PRINTING United Alliance State of the Industry Report 2025 delivers timely, data-driven insights into the performance and future outlook of the printing industry.

Did you know nearly one-third of wide-format businesses use SWOT analyses to self-evaluate? Lisa Cross, principal analyst for Napco Media, evaluates the benefits of conducting a SWOT analysis and provides an example of SWOT results for the wide-format segment as a whole.

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