Research

Mark Hahn Visit Author's Page

Mark Hahn is a managing director and founder of Graphic Arts Advisors, a boutique strategic financial advisory and consulting firm focused exclusively on the printing, packaging, mailing, marketing services, brand management, and related graphic communications industries. With more than 35 years of graphic communications experience in the areas of finance, operations, sales, M&A, and general management, Hahn has served as chief financial officer, chief operating officer and other senior positions with several commercial printing companies, as well as founding and eventually selling his own printing company.The firm assists company owners and management, as well as their lenders, investors and shareholders in the following areas: mergers and acquisitions, sale of business, strategic and financial advisory, capital structure and funding, financial analysis, interim and turnaround C-level management, business valuations and serving as consulting experts. Hahn is the author of The Target Report and is regularly published and quoted in printing industry trade and management journals. Mark Hahn can be reached at (973) 588-7399 or mark@graphicartsadvisors.com

Denise M. Gustavson Visit Author's Page

Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.

Evan WestVisit Author's Page

Evan West is an Associate Analyst at NAPCO Research. In this role, he conducts data analysis that drives key research insights. Previously, he has worked as a market research analyst in the consumer products industry and as an in-house analyst in the food and beverage industry. At home with large datasets, West’s core strengths revolve around uncovering data trends and using them to tell a story.

Andrew D. PaparozziVisit Author's Page

Andrew D. Paparozzi joined PRINTING United Alliance as Chief Economist in 2018. He analyzes and reports on economic, technological, social and demographic trends that will define the printing industry’s future. His most important responsibility, however, is being an observer of the industry by listening to the issues and concerns of company owners, executives and managers. Previously, he worked 31 years at the National Association for Printing Leadership. He has also taught mathematics, statistics and economics at various colleges. Andrew holds a Bachelor’s degree in economics from Boston College and a Master’s degree in economics — with concentrations in econometrics and public finance — from Columbia University.

David WilajVisit Author's Page

David Wilaj reports on economic and industry trends which aim to help printers navigate an ever-changing business environment

He joins the Printing United Alliance research team after beginning his career at Printing Industries of America where he analyzed, reported and spoke on key trends in commercial print and aided in the revitalization of the historic Performance Ratios program.

Lisa CrossVisit Author's Page

Lisa Cross is the principal analyst of NAPCO Research (a unit of NAPCO Media) where she conducts market research and analysis on emerging trends and changing dynamics in the commercial, in-plant and packaging industries, and the market forces that are driving those changes. With decades of experience covering the graphic arts and marketing industries, Cross has authored thousands of articles on a variety of topics, including technology trends, business strategy, sales, marketing and legislation.

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Toni McQuilkenVisit Author's Page

Toni McQuilken is the senior editor for the printing and packaging group.

Dan MarxVisit Author's Page

Dan Marx, Content Director for Wide-Format Impressions, holds extensive knowledge of the graphic communications industry, resulting from his more than three decades working closely with business owners, equipment and materials developers, and thought leaders.

May 15, 2025Executive Summary: 2024-25 Wages, Salaries, and Benefits Report

The PRINTING United Alliance Wages, Salaries, and Benefits Report 2024-25 provides detailed information on benefits offered and compensation averages across a full range of positions within the printing industry.

February 24, 2025Great Stuff! Exploring the Best of Wide Format

The greatest part of wide-format printing is the innovative, creative, and sometimes astounding projects and installations it can produce.

January 9, 20252024 Wide-Format Impressions 150

The 2024 Wide-Format 150 is back for its seventh year, presenting the most comprehensive ranking of the top companies in the wide-format printing sector across the United States and Canada, based on their annual wide-format sales volume.

November 13, 2024Unlocking New Revenue Streams in Wide-Format

The wide-format printing sector is experiencing significant growth and continued innovation, presenting print service providers (PSPs) with opportunities to develop revenue streams in emerging markets and applications.

September 3, 2024Artificial Intelligence in the Printing Industry: The Journey Begins

This report is designed to help printing industry organizations understand the practical applications and strategic benefits AI can deliver to the printing industry.

May 10, 2024Executive Summary: 2024 State of the Industry Report

PRINTING United Alliance launched the State of the Industry Report 2024: The AI/Big Data Revolution that summarizes major issues affecting the printing industry and ways to build a competitive advantage.

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