Wide-format Impressions sat down with Oscar Vidal, global director, product portfolio and strategy, large format printing at HP, who provided a view of HP technology today and in the near term.
Oscar Vidal
Dan Marx, Content Director for Wide-Format Impressions, holds extensive knowledge of the graphic communications industry, resulting from his more than three decades working closely with business owners, equipment and materials developers, and thought leaders.
Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.
If the second day of the FESPA World Print Expo here in Barcelona can be considered a peak, then it's a strong one. Energy is high and it appears print providers from the EMEA region are here to learn, discover, and perhaps buy.
HP Large Format launches new high-capacity ink accessory kit for all-star HP Latex 2700 printer and presents new upgrades for HP software PrintOS, available to customers with Professional Print Service Plans.
Denise Gustavson, editor-in-chief, Wide-format Impressions, sat down with Oscar Vidal, product strategy director, HP, during the PRINTING United Expo to discuss HP's newest products and innovations, current industry trends, and the potential for growth in the wide-format market.
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