Jay Roberts

Toni McQuilken is the senior editor for the printing and packaging group.

The promotional products industry has been moving toward a one-stop-shop model for years. That’s made it even more important for promo suppliers and decorators to offer a variety of products. Add in ongoing inventory challenges and shipping delays, and the single-source approach has become critical.

It’s easy to get stuck in the signage rut when printing wide-format graphics, but there are some print service providers out there doing some truly eye-catching and unusual things with the same equipment you can see on the show floor today.

When it comes to wide-format printing equipment, signs and banners might be the most obvious application. Here is a look at four potential verticals that could prove to be lucrative for anyone looking to expand their wide-format business.

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