Johnny Shell

Cassie Green is a Senior Content Editor at NAPCO Media, focusing on the apparel community as well as curating content across other brands. She can be reached at cgreen@napco.com.

Digital technology is taking hold in the apparel market after a nearly 20-year climb. At PRINTING United, Johnny Shell, SGIA will cover the major technology platforms used for apparel decoration, including direct-to-garment inkjet, dye sublimation, heat applied, and print-n-cut.

At PRINTING United, SGIA's Johnny Shell will current landscape of major printing segments (commercial offset, packaging, etc.) and the technology adoption trends that are taking place, primarily the convergence to digital technology.

SGIA's apparel decorator workshops, "Art & Separations for Screen Printed Apparel” and “Totally T-Shirts! Apparel Screen Printing” will focus on workflow, art types, and separation techniques, with opportunities for hands-on experience.

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