Craig Reid

Eileen Fritsch is a Cincinnati-based freelance journalist who has covered the evolution of wide-format digital printing for more than 20 years. Contact her at eileen@eileenfritsch.com.

Are you wondering if now is the time to invest in direct-to-object (DTO), direct-to-shape technology? Craig Reid will provide an independent, non-commercial snapshot of the current state of the inkjet technology available for these growth areas.

There is an undeniable mystique about functional printing. Some people believe functional printing only means adding printed electronics or color-changing properties to a printed item.

Craig Reid of CTR Resources covered a variety of market segments and options that are now available for both packaging and industrial applications in his presentation yesterday, “Inkjet Direct-To-Object Technology.”

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