Best Practices

Ed Levy has more than 25 years of apparel-decorating experience. Levy, who’s director of software technologies for Hirsch Solutions, is an in-demand speaker at trade show and regular contributor to industry magazines.

Ryan Sauers has spent nearly 30 years running or consulting with printing, promo, and visual communications-related organizations. He is the CEO of two companies: Sauers Consulting Strategies LLC and End Resultz Inc. His key areas of focus include sales training, marketing strategy, personal branding, leadership development, and organizational change. Visit him at http://www.ryansauers.com/.

Dennis Leblanc is the Territory Sales Manager for the Greater Toronto Area at Drytac.

Gabe Cooper is the founder and CEO of Virtuous Software, the responsive CRM and fundraising platform that helps your nonprofit easily create personalized donor experiences at scale that build lasting relationships with all their donors.

His drive stems from a passion to create market-defining software and help charities re-imagine generosity. He frequently writes and speaks about empowering nonprofits to grow generosity through technology.

Andrew D. Paparozzi joined PRINTING United Alliance as Chief Economist in 2018. He analyzes and reports on economic, technological, social and demographic trends that will define the printing industry’s future. His most important responsibility, however, is being an observer of the industry by listening to the issues and concerns of company owners, executives and managers.Previously, he worked 31 years at the National Association for Printing Leadership. He has also taught mathematics, statistics and economics at various colleges.Andrew holds a Bachelor’s degree in economics f rom Boston College and a Master’s degree in economics — with concentrations in econometrics and public finance — from Columbia University.

David Morgan works in Technical Assistance at Drytac.

Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.

Eileen Fritsch is a Cincinnati-based freelance journalist who has covered the evolution of wide-format digital printing for more than 20 years. Contact her at eileen@eileenfritsch.com.

Patrick Henry is the director of Liberty or Death Communications. He is also a former Senior Editor at NAPCO Media and long time industry veteran.

Christopher Hosford, editor-in-chief, head writer for the Hosford Group, previously was East Coast Bureau Chief of Crain’s BtoB magazine, where he spearheaded the company’s content marketing services for such clients as Oracle Eloqua, Marketo, Aprimo, Act-On and Adobe. Previously he was editor-in-chief of the VNU/Nielsen publication Sales & Marketing Management magazine, and has covered marketing, business operations, finance, and law for more than 20 years.

Thomas Aronica is founder and CEO of Biller Genie, a software service that works with a business’ current systems to collect outstanding balances, getting them paid faster with less busy work and a better customer experience. Aronica is a serial entrepreneur, having founded and built four successful companies in the payment processing and fintech industries over the last 15 years.

Karis Copp is a U.K.-based journalist and communications specialist. With a background as a writer and editor in the print industry, she writes about print and technology news and trends, reports on industry events, and works with businesses to help them tell their stories and connect with their customers. Follow her on Twitter @KarisCoppMedia.

Toni McQuilken is the senior editor for the printing and packaging group.

Dan Marx, Content Director for Wide-Format Impressions, holds extensive knowledge of the graphic communications industry, resulting from his more than three decades working closely with business owners, equipment and materials developers, and thought leaders.

Lauren Searson has been the Managing Editor for the SGIA Journal since November 2017 and has worked in publications for more than 10 years.

Joe Marin is the Senior VP, Education and Training at PRINTING United Alliance.

Adriane Harrison is Vice President, Human Relations Consulting at PRINTING United Alliance. Adriane assists members with a wide variety of HR matters involving statutes, regulations, policies, procedures, culture, and staffing, as well as the gamut of day-to-day HR issues.  In addition, she supports professional development by conducting webinars, participating in panel discussions, and speaking at industry events on human resources issues. Currently, Adriane is the Chairperson of the Graphic Communications Workforce Coalition, a member of the Women in Print Alliance, and a founder of the Women’s Print Mentoring Network.

Adriane received a journalism degree from the University of Illinois and a law degree from DePaul University in Chicago. As an attorney, Adriane practiced in both the public and private sectors. Her work was in the areas of Constitutional, commercial, securities, and criminal law. Adriane and her family live in Pittsburgh, Pennsylvania.

Loni Stark is vice president of strategy and product at Adobe.

James Andres is the Content Manager for S&S Activewear. Contact: jandres@ssactivewear.com.

Ron Teller is product manager for EFI PrintSmith Vision, a flexible and affordable browser-based MIS solution that automates key elements in printing workflows, reducing touch points, streamlining operations, and optimizing business growth.

Lisa Cross is the principal analyst of NAPCO Research (a unit of NAPCO Media) where she conducts market research and analysis on emerging trends and changing dynamics in the commercial, in-plant and packaging industries, and the market forces that are driving those changes. With decades of experience covering the graphic arts and marketing industries, Cross has authored thousands of articles on a variety of topics, including technology trends,  business strategy, sales, marketing and legislation.

Ashley Roberts is the Managing Editor of the Printing & Packaging Group.

Jerry Hill is the Vice President; New Business Development at Drytac.

In 2001, Roger Gimbel founded Gimbel & Associates, an international consulting firm providing business and market development services, skills training, and expert public speaking in the graphic communications and digital solutions industry. The mission of Gimbel & Associates is to help clients identify new business opportunities and implement leading-edge solutions using expertise in organizational development, technology selection, implementation, and work processes.

Roger oversees a team of Consultants with expertise in sales training, workflow analysis, MicroModeling, multichannel marketing, marketing plans, transactional printing, trans-promotional applications and creative strategies for mergers and acquisitions, business development workshops and seminars.

Mike Philie leverages his 28 years of direct industry experience in sales, sales management and executive leadership to share what’s working for companies today and how to safely transform your business. Since 2007, he has been providing consulting services to privately held printing and mailing companies across North America.

Mike provides strategy and insight to owners and CEOs in the graphic communications industry by providing direct and realistic assessments, not being afraid to voice the unpopular opinion, and helping leaders navigate change through a common sense and practical approach.

Brendan Menapace is the content director for Promo+Promo Marketing.

Dan Gershenson is Chief Marketing Officer with ER2 Image Group. 

For more than 30 years, Chicagoland-based ER2 Image Group has been producing captivating wide-format graphics in extraordinary environments to transform Fortune 500 brands across the nation. The company’s groundbreaking work frequently finds a home in iconic buildings, stadiums, corporate headquarters and virtually any place that demands people experience design at a much larger level. To view ER2’s most powerful finished projects, head to ER2Image.com.

Omer Kulka has served as Chief Innovation Officer and Chief Marketing Officer at Kornit Digital since July 2017. He joined Kornit in 2011 with years of extensive experience in the semiconductor industry, holding positions spanning R&D to Marketing and Business Management. Since joining Kornit, he has held several managerial positions at the company, including Director of the Wide-format division and Director of Product  Marketing.

Omer holds a BSc in Computer Science, a BA in Philosophy, and an MA in History and Philosophy of Sciences and Ideas from Tel Aviv University.

Kieran Blacknall is the UK Academy Manager at Drytac.

Kalie VanDewater is associate content and online editor at NAPCO Media.

Taylor Landesman is the Vice President of Lawson Screen & Digital Products. He is proud to be a third-generation partner at Lawson Screen & Digital Products.

Having started building exposure units at Lawson during his summer breaks from middle school, Taylor worked in various positions throughout the manufacturing process but took the long way to a full-time career at Lawson. After graduating from Fordham University, Taylor managed research grants for Sloan-Kettering Hospital in New York City before getting his law degree from Washington University in St. Louis, where he was an editor on the Journal of Law and Policy. After graduation, he practiced law in Chicago, specializing in the changing dynamics of insurance law and regulated public pension investment.

Missing the draw of screen printing and fascinated by the advancements in the imaging industry, Taylor rejoined Lawson in 2016. At Lawson, Taylor focuses on marketing, sales and helping screen printers achieve more.