Business Management - Marketing/Sales

To succeed in your next sales presentation, try ditching the machine specs and focusing on these points instead.

Retaining clients is as crucial to the health of your business as acquiring new ones. Here are some ideas for a retention strategy.

Sadelia Hayward shares her reasons for attending the PRINTING United Expo, the knowledge she hopes to gain, and what she's most looking forward to at the event.

To effectively sell sign and display graphics, it's crucial to understand the factors that influence buyers' purchasing decisions, the ways they find providers, and how they stay updated on application trends.

Lawson Screen & Digital Products will host an exclusive hands-on DTF Demo Day in Atlanta, Georgia, on July 12.

Led by a veteran, SpeedPro Chicago Loop stands out in the print industry by merging business success with community impact, from significant donations to fostering a diverse and inclusive workforce.

For nearly two decades, Louisville’s Signarama Downtown has worked to support local nonprofits through a strong commitment to philanthropy.

Partnering with Variety — The Children’s Charity brings smiles to children.

To celebrate wide-format’s amazing projects -- and the shops that produce them -- we asked for submissions from around the country, to highlight the best, most interesting, and most unique projects they worked on this past year.

Mike Davis shares his reasons for attending the PRINTING United Expo, the knowledge he hopes to gain, and what he's most looking forward to at the event.