Business Management - Marketing/Sales

Chad Munro, co-founder of Get Graphic (Springdale, AR) describes this company's path since its founding, and shares how its offering have changed over the past few years.

Wide-format print service providers (PSPs) are continuously seeking ways to capitalize on high-demand applications that provide strong profits and premium value. In a competitive industry, standing out requires more than just eye-catching designs--it calls for a collaborative approach with customers to meet their unique needs.

Wrapify, a Rideshare and Gig-delivery advertising platform is setting out to help drive awareness and excitement around key swing states ahead of the upcoming presidential race.

Social media is a powerful tool for sales reps to share their story and engage with potential clients. Start, keep at it, be patient.

Firing rude customers is an easy solution. But what about a bad review? Bill touches on two key points for dealing with rude customers.

To succeed in your next sales presentation, try ditching the machine specs and focusing on these points instead.

Retaining clients is as crucial to the health of your business as acquiring new ones. Here are some ideas for a retention strategy.

Sadelia Hayward shares her reasons for attending the PRINTING United Expo, the knowledge she hopes to gain, and what she's most looking forward to at the event.

To effectively sell sign and display graphics, it's crucial to understand the factors that influence buyers' purchasing decisions, the ways they find providers, and how they stay updated on application trends.

Lawson Screen & Digital Products will host an exclusive hands-on DTF Demo Day in Atlanta, Georgia, on July 12.