Business Management – Convergence

15 Tips for Better Serving a Vertical Market
December 1, 2023 at 8:46 am

If you’re planning to align your business with a specific vertical market, or more effectively serve one (or several), it’s important to consider how to do it most effectively. The 15 tips below are drawn from the experiences of companies laser-focused an specific verticals.

Wide-Format Weekly (11/2/23)
November 2, 2023 at 11:48 am

On this episode of Wide-Format Weekly, we highlight hot products from PRINTING United Expo, discuss business-selling strategies, profile Phase 3 Marketing and Communications and Image Options, and preview the 2024 Wide-Format Summit.

Kornit Digital's Don Whaley Previews Company's Expo Offerings
October 12, 2023 at 12:51 pm

Don Whaley, vice president, marketing at Kornit Digital, previews the technologies the company will have on display at the PRINTING United Expo, and speaks of current market conditions in both the direct-to-fabric and direct-to-garment spaces.

Ben Grossman on Acquisitions, Apparel, Promo, and Events Spaces
October 11, 2023 at 10:27 am

Ben Grossman, co-owner of Grossman Marketing Group, speaks about the company's recent acquisitions, as well as how the growing marketing company approaches printing services, suppliers, and value for apparel, promotional products, and event-focused printed applications.

Wide-Format Weekly 9/25/23
September 28, 2023 at 12:01 pm

This week's episode includes new product launches, a friendly acquisition, a delicious vertical, and a not-to-be-missed event.

AATCC Discovery Summit Envisions Smarter, Better Textile Production
September 19, 2023 at 8:18 am

Just as the state of change in the printing industry continues to be both profound and transformative, the state of change and the opportunity for improvement in textile and apparel manufacturing was demonstrated at the recent AATCC Discovery Summit.