Kernow Coatings Launches New Marketing Concept for Wide Format in Follow up to FESPA
PITTSFORD, N.Y - June 21, 2018 - Proving that innovation and creativity is at the core of everything they do, Kernow Coatings have launched a new way to help their distributors show end users applications and benefits, not just products.
“KernowJet DecoBox: a booth in your bag”
Kernow Coatings made a determined choice for 2018: the coating specialist decided to give it’s distribution partners a booth - no bigger than A4 and only 2cm thick, that will fit in every briefcase: the KernowJet DecoBox.
The KernowJet DecoBox is a new, innovative and smart marketing tool created and developed by Kernow Coatings to not only showcase and explain products, but also display possible applications in 3D. While a sales rep explains - for example - the KernowJet MetaliK film, they will also be able to show a lettering and design applied to a clear surface, just like a real shop window or a print applied to a board like rigid substrates for signs and decoration.
The DecoBox includes several solutions for interior decoration: KernowJet FloorSharK; the PVC-free R10 Certified floor graphic film that does not need to be laminated, a printed wall of KernowJet Interiors non-woven wall coverings in 13 different finishes, mini displays of KernowJet Supreme and Ultimate - the two unique roll-up & pop-up display solutions and lastly, KernowJet Opaline for backlight which can be illuminated with the mobile phone light to show the real colour gamut of the product.
It’s the perfect tool for printing companies, marketing agencies and brands to see where and how to use the latest KernowJet products. The swatchbooks of all available wide format products are included in the DecoBox. To see the KernowJet Decobox in action, please the Kernow Coatings Youtube Channel to view a presentation video.