Expo 411: First-Time Attendee Seeks to Expand Printing Horizons
The PRINTING United Expo — October 18-20 in Atlanta — is quickly approaching, and attendees are gearing up for a week of learning, networking, and inspiration. As a lead-up to the Expo, we are sharing a series of Q&A interviews featuring attendees from a variety of backgrounds sharing why they are attending the PRINTING United Expo, what they hope to learn, and what excites them about the upcoming event.
Barry Koehn, Owner
West Union, IA
Built on the ideas of personal service, accountability, and perfection, Design 360 was founded in 2019 as a wide-format printing service. Serving the local community and national community with customizable products and services including banners and vinyl decals.
WFI: What made you decide to attend this year's Expo?
Koehn: I am wanting to continue learning about the printing industry and network with others of this trade.
WFI: As a first-time attendee, what do you hope to learn at the Expo?
Koehn: I am looking to learning more about equipment options, print shop management, and media options.
WFI: What products, brands, or services are you most looking forward to seeing?
Koehn: I am looking forward to visiting the Roland DGA booth as well as other brands that offer wide format printing.
WFI: How do you plan and make the most of your time at the Expo?
Koehn: I am using the online show planner to make sure I have a list of the vendors I want to for sure visit.
WFI: How do you hope attending will impact your business/career moving forward?
Koehn: I believe that this show will enhance my knowledge of the industry and will generate new ideas and opportunities to expand and move forward with my business!
Denise Gustavson is the Editorial Director and Special Projects Editor for the Printing & Packaging Group, which includes Printing Impressions, packagePRINTING, In-plant Graphics and Wide-Format Impressions magazines, among other brands. She is also the Editor-in-Chief of Wide-Format Impressions.