Vivid Impact Delivers Strategic Solutions while Maintaining Quality Control
Vivid Impact, a leading innovator in the graphic communications industry, delivers valuable, strategic solutions to its customers while maintaining superior quality control standards. Based in Louisville, KY, the company partners with clients to offer an omnichannel approach, executing creative, customer-driven programs that exceed expectations.
Vivid Impact knew it needed to invest in a new hybrid, wide format printer.
Jeti Tauro sells itself
“Ever since I started talking with Agfa, it was just a different type of sales experience for me,” states Brandon Boyers, the chief manufacturing officer at Vivid Impact.
The Jeti Tauro H3300 UV LED produces flat sheets and roll-fed work with vibrant quality and extreme productivity. This hybrid offers detailed prints up to 3.3 m wide at speeds up to 453 sqm/hr (4,876 sqft/hr). It is a heavy-duty, ruggedly built workhorse that easily handles heavy workloads, multiple shift operations, and 24/7 printing.
“We are printing three times faster with top-notch quality,” adds Boyers.
The Jeti Tauro has helped Vivid Impact expand business in the liquor, healthcare, and convenience store segments. Vivid opted for a six-color plus white ink configuration on the Jeti Tauro to optimize the production of window clings. The system easily outputs on transparent media for reverse print and sandwich printing.
“Running clear media is much more efficient,” notes Boyers. “The old system required three different files to produce clings. The Tauro only requires one file and prints it all at one time. We can double production by running two rolls at once.”
The master roll-to-roll option on the Jeti Tauro H3300 LED enables high- volume print runs of larger rolls, allows easy change-over to rigid printing when needed and reduces media waste.
Litho quality on any substrate
“The Jeti Tauro produces almost litho quality print on any substrate,” says Boyers. Its wide color gamut and high color vibrancy produce prints resembling offset printing with fine details and smoothness. Specially formulated Anuvia UV LED inks offer the optimal dispersion of pigment particles in the ink, or thin ink technology, resulting in prints with vivid colors, excellent adhesion, and durability. Operationally, the Jeti Tauro offers the lowest ink consumption on the market.
Faster deliveries delight customers
“By meeting customer deadlines, we’ve been awarded more work because we can turn it around faster. It’s a game-changer,” states Jen Von Almen, wide-format on-demand leader at Vivid Impact.
The Jeti Tauro’s sturdy build, the extended vacuum zone, and media guides make it especially suited for corrugated and package printing.
“Some of the cooler things we create are liquor store displays. One customer came to us and wanted a basketball hoop display for a March Madness campaign. We took that idea and ran with it. We built a full display out of corrugated cardboard and incorporated a real metal basketball rim onto it. It looked like a real basketball hoop customized with the liquor store’s branding. All of it was executed in-house. “
Night and day experience
“From the sales cycle to the installation to the service support, the Agfa team keeps their promises, and quite frankly, the press is living up to everything they told us it would do. Agfa is easy to work with; the whole process has been easy,” Boyer says.
With the Jeti Tauro H3300 LED, Vivid Impact is upping its innovation game and will continue to set premier standards for the industry.