The Changing Dynamics of Book Production
Since the advent of online alternatives, it was clear that changes in print products and their workflows would impact the industry. Game-changers like inkjet technology and enhancements in digital finishing have resulted in increased demand for shorter runs. Often, these runs are complicated by constantly changing formats, as well as increased customization. And what often exacerbates these complexities is a shortage of experienced labor.
That is why manufacturers must deliver solutions featuring highly automated systems that connect the entire production process. Muller Martini’s (Booth 10543) manufacturing philosophy, called Finishing 4.0, features five precepts that are integral to the design, engineering, and implementation of all of the technologies required to address these changing market demands:
Automation. The increasing demand for variability dictates that highly intelligent automation be present within every phase of the printing process.
Interconnectivity. Everything from electronic file transfers to barcodes embedded on the product during the prepress imposition process provide linkage throughout the production line, reducing makeready and human error, while also providing real-time data.
Variability. A variable world requires efficient production and finishing of products, independent of their thickness, format, content, trim, or run size.
Touchless workflow. A barcode-enabled, touchless workflow facilitates uninterrupted print finishing with little or no manual intervention, thereby reducing labor and waste.
Hybrid systems. The processing of offset and digitally printed products on the same machine necessitates scalable systems engineered to expand as a business evolves or moves into new markets.
But what’s the first step to achieving optimal efficiency on your book production line? Before even considering a press and/or finishing solution, be sure to thoroughly analyze your specific products and workflow, including the type and amount of variable data you need to push through.
Learn how the book market is evolving at the “Book Industry Update: Digital Printing, Finishing Options, and More” today at 11 a.m. in Room C145.