Botak Sign Powers Business Growth with 17 HP Latex 830 Series Printers

Botak Sign, a leading large-format print provider in Singapore, has completed a major infrastructure upgrade with the installation of fifteen HP Latex 830 and two HP Latex 830W printers, upgrading from previous-generation Latex devices.

Introduced earlier this year as an expansion of HP’s large-format portfolio, the HP Latex 730 & 830 series is designed to deliver high-value output with consistent quality, enhance productivity and costs for small and medium-sized Print Shops (PSPs) while continuing to differentiate with a sustainability edge. Botak’s strategic investment in the new HP Latex 830 series has resulted in a 20% increase in both sales and production volume, enabling the company to meet growing demand for high-quality, sustainable print with faster turnaround times.

With over a decade of experience using HP Latex technology, Botak built its reputation on consistency, speed, and a strong focus on innovation. The transition to the new HP Latex 830 printer series brings sharper color - especially in yellow and green tones - faster print speeds, and more efficient production.

Botak is also leveraging HP PrintOS Live Production, providing real-time visibility into printer performance, job tracking, and operator productivity. This seamless end-to-end control has significantly improved workflow management and responsiveness.

Since the installation, the company has seen an improvement in turnaround times and production flow. Enhancements across the workflow - including the ability to “RIP (Raster Image Processing) on the go” - allow jobs to move through the system more quickly and with greater consistency. These improvements have contributed to a more efficient production process.

“We have always believed in pushing the boundaries of what print can do, and the HP Latex 830 printer series keeps our production at the cutting edge,” said Sim Boon Keng, Owner, Botak Sign. “The color vibrancy and durability are exceptional. HP’s commitment to continuous innovation allows us to operate smarter, deliver faster, and grow with technology that evolves alongside us.”

The upgrade also opens new opportunities in high-demand applications such as customized window films using white ink - a growing demand among developers and architects - vehicle wraps, and made-to-order signage. With improved production speed and color accuracy, the team is now better positioned to take on more complex jobs, collaborate closely with installers, and deliver bespoke solutions across a wider range of materials and formats.

Botak’s decision to continue with HP Latex also reflects its long-standing commitment to sustainability. HP Latex’s water-based, odorless inks improve indoor air quality and align with the expectations of corporate clients that prioritize environmental responsibility. The proven durability of HP Latex prints also allows Botak to offer 3–5-year warranties on outdoor graphics.

“Botak’s decision to adopt the recently launched HP Latex 830 Series reflects its focus on maintaining a modern, capable production environment,” said Daniel Martinez, SVP and Division President, HP Large Format Print. “The company’s long-standing trust in HP, together with the strength of our evolving portfolio, highlights its dedication to performance, sustainability, and operational excellence. This alignment demonstrates how HP Latex can power meaningful growth in even the most demanding environments.”

With the HP Latex 830 printer series at the heart of its production strategy, Botak is meeting rising customer demand with speed, precision, and flexibility backed by a technology platform built for continuous innovation and sustained market leadership.

Source: HP 

The preceding press release was provided by a company unaffiliated with Wide-format Impressions. The views expressed within do not directly reflect the thoughts or opinions of Wide-format Impressions.