The Surprisingly Large Promotional and Personalized Goods Printing Market

The promotional goods market in the U.S. is currently worth approximately $19 billion in retail sales, and the personalized products market is valued at about $2 billion. In this report, Marco Boer, VP at I.T. Strategies and conference chair of the Inkjet Summit and other industry events, points out the unique opportunities this presents for printing companies, both large and small.

In this report, Boer clearly identifies:

Why the time is now for printers to enter the promotional and personalized goods market
The unique sales and product line opportunity for printing companies, especially to clientele on a local level
The pros and cons of various printing technology options
And more

Download this white paper to learn more about the business opportunities for printers in the promotional and personalized products market and determine whether or not it is right for your company.

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