Joseph P. Truncale, Ph.D.

Joseph P. Truncale, Ph.D.

Joseph P. Truncale, Ph.D., CAE, is the Founder and Principal of Alexander Joseph Associates, a privately held consultancy specializing in executive business advisory services with clients throughout the graphic communications industry.

Joe spent 30 years with NAPL, including 11 years as President and CEO. He is an adjunct professor at NYU teaching graduate courses in Executive Leadership; Financial Management and Analysis; Finance for Marketing Decisions; and Leadership: The C Suite Perspective. He may be reached at Joe@ajstrategy.com. Phone or text: (201) 394-8160.

Why Mission Matters
February 3, 2026 at 10:56 am

In a rapidly changing industry, clarity matters. A clear mission aligns teams, guides decisions, and drives focus.

Planning for Better Results
January 21, 2026 at 11:35 am

The latest industry analyses outline the many challenges facing print providers these days. But the real question is: What’s the plan?

Strong at the Core
January 15, 2026 at 2:02 pm

Great cultures are built by great managers. Investing in your leadership may be one of the most impactful decisions you make this year.

A Better Way to Prioritize
December 16, 2025 at 8:32 am

With so many initiatives competing for attention, priorities often get set without real analysis. Here’s a better way.

The Relevant Few
December 10, 2025 at 8:36 am

Businesses grow faster when they stop wasting resources on underperforming areas and double down on what truly works. Here’s how.

Planning for Strategic Growth
October 14, 2025 at 10:04 am

Strategic growth begins with intention. By focusing on your most valuable customers, you lay the groundwork for sustainable growth.

Back to Basics
September 30, 2025 at 10:49 am

When business hits a wall, a return to the basics may be in order. Here are some tips on how to rebuild a high-performing culture.

Four Stages of Organizational Growth
September 24, 2025 at 12:02 pm

Every business moves through distinct stages of organizational growth. Understanding these stages is essential to fueling success.

The Quest for Culture Improvement
September 11, 2025 at 8:12 am

Culture may eat strategy for breakfast, but without both, organizations will starve. Here’s how to align them so both can thrive.

Why Culture Still Matters
August 20, 2025 at 10:25 am

When individual ambition overshadows collective goals, teams feel the strain. Joseph Truncale shares how to restore the culture.