For the wide-format graphics segment, the opportunity to serve the retail space is large and diverse. But before you start selling these opportunities, or sourcing equipment to expand your reach, experts offer insight into retail trends, retail graphics, and the key partnerships that make serving the segment possible.
Carol Spieckerman
Dan Marx, Content Director for Wide-Format Impressions, holds extensive knowledge of the graphic communications industry, resulting from his more than three decades working closely with business owners, equipment and materials developers, and thought leaders.
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