Tips and Tools

Ashley Roberts is the Managing Editor of the Printing & Packaging Group.

Denise Gustavson is the Editorial Director and Special Projects Editor for the Printing & Packaging Group, which includes Printing Impressions, packagePRINTING, In-plant Graphics and Wide-Format Impressions magazines, among other brands. She is also the Editor-in-Chief of Wide-Format Impressions.

One thing a day is all it takes to be healthy, wealthy, and wise. Don’t wait your entire sales career to learn the lesson in Bill Farquharson’s blog this week.

While high-quality adhesive tapes allow users to take on all manner of work and assist them with creating applications of all shapes and sizes, you can push the boundaries even further by thinking outside the box with double-sided tapes.

Graphics producers have many application choices when it comes to serving the retail space, and many of those choices require installation. Each type of job must be done right. Further, the installation professional may be the only in-person contact that takes place between graphics producer and retailer.

While purchasing new equipment is certainly exciting, with the visions of all the new applications it will open up for your shop, you can’t simply “buy it and they will come.” Planning for the future and how to expand the business is critical for ensuring long-term success.

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