What do Print Customers Want? A Roadmap to Opening the Door to Prospects

Deborah Corn

Come to Room C148 on Thursday, October 24^th at 11:00 am to hear Deborah Corn, intergalactic ambassador at Print Media Centr (Booth 12141) and founder of Project Peacock, share insights with PRINTING United attendees that have been cultivated through more than 1,000 meetings with print customers from worldwide agencies and brands. What do they want from their print partners? How can we get them to discuss new ideas and try new print technologies? What can we do to help make their design dreams come true?

Project Peacock was born out of a passion for stronger bonds and more effective collaboration between print and the creatives that use it, and helps print customers engage with the incredible possibilities provided by the coolest advancements in digital print, paper and substrates, finishing, and marketing technology. All PRINTING United attendees are invited to hear about the Project Peacock journey, and what Deborah Corn has learned since setting out on this vital mission in 2017.

“Tales from the Trails of Project Peacock: Collaborate or Die!” is a must-see for anyone with a desire to foster better connections and partnerships with the people who hold the keys to the big print buying budgets, and will resonate with anyone who wants to drive digital print success along every step of the production process. The audience will walk away from this session with a roadmap for opening the door to prospects, and strengthening relationships with current customers — with intelligence straight from the source.