Signarama Announces New Director of Marketing

Signarama, a brand of United Franchise Group and the world’s largest sign franchise, announced today the addition of marketing industry leader, Kristin Gallucci to assume the position of Director of Marketing. Effective immediately, Gallucci will oversee all brand and digital strategy for the global sign and graphics company.

Already a valued asset to the Signarama brand, Gallucci brings her extensive experience to the corporate team. Having spent over two decades leading strategic digital marketing, social media, influencer engagement, and analytics initiatives for several brands and agencies, she is well-equipped to spearhead Signarama’s marketing efforts. In 2000, she joined global brand communications consultancy, Fiore, where she quickly moved up the ranks eventually leading the largest woman-owned marketing agency in the New York metro area overseeing initiatives for clients like Biomet, Wyndham Worldwide and International Flavors & Fragrances. In 2015, she moved to the corporate side serving as Chief Marketing Officer of a health company.

Gallucci was recently named a Linkedin Top Voice for Marketing and Social Media and has been sourced in numerous industry publications including Adweek and Inc. She currently serves on the Board of Directors of the South Florida Chapter of the American Marketing Association.

“It’s an honor to join such an experienced leadership team,” says Gallucci. “I am incredibly excited to be the next director of marketing at such an iconic brand. I appreciate the opportunity to be part of the extraordinary things happening at this company and look forward to working with our franchise partners to share the Signarama brand experience.”

“My role is unique; I have the opportunity to help entrepreneurs build their dream business while positioning the Signarama brand as a leader with consumers. As a marketer, it’s the best of both worlds.”

A.J. Titus, President of Signarama, knows the importance of hard work and commitment to developing business relationships. As the third-generation family president for Signarama, Titus and the entire team are excited to welcome Gallucci.

“We have grown exponentially in the past few years, and Kristin’s experience will greatly help us continue to drive growth,” said Titus. “We look forward to adding her energy, enthusiasm, and expertise to the Signarama family.”

Source: Signarama

The preceding press release was provided by a company unaffiliated with Wide-Format Impressions. The views expressed within do not directly reflect the thoughts or opinions of Wide-Format Impressions.