Sandy Alexander Acquires Signmasters Inc. to Bolster In-Store Retail Signage Business
CLIFTON, N.J. — February 5, 2019 — Sandy Alexander, Inc., a leader in integrated multi-channel communication solutions, announced the acquisition of Signmasters, Inc. in Passaic Park, N.J. Founded in 1978, Signmasters has been led by Howard Muser for over 40 years and quickly developed into one of the premier graphic communications companies in the Northeast. With a focus on top quality promotional, brand support, and signage for the retail industry, Signmasters has become a leading provider for in-store signage seen in department stores and malls across the nation.
With this latest acquisition, Sandy Alexander further entrenches its commitment to servicing luxury and high-end brands with wide-format solutions. As a dedicated provider to prestigious national brands, Signmasters' capabilities and services align with Sandy Alexander’s current wide-format platform.
The current Signmasters client base will also benefit from new access to Sandy Alexander's state-of-the-art and recently expanded facility located in Parksouth Court, Orlando, Fla.
Sandy Alexander President & CEO, Mike Graff, stated, “Signmasters’ specialization in wide format allows Sandy Alexander to further expand our operations in the retail vertical, but also in offset and digital print production. The bonus of their stellar reputation and similar dedication as a one-source graphic communications provider prove their capabilities and business structure perfectly complement our current platform.
"Their familiarity with wide-format solutions – from concept to delivery – will only strengthen our current commitment to the same services and we believe our work forces will integrate seamlessly. We appreciated the incoming team’s professionalism and camaraderie, from the moment we met we knew it would be a perfect fit.”
The Signmasters, Inc. team will relocate to Sandy Alexander’s facilities in Clifton, N.J. to the newly renovated Wide & Grand Format building located on Entin Road.
Signmasters CEO, Howard Muser, stated, “Sandy Alexander generates exceptional campaign integration and impact with global brand consistency. They leverage their communication-centric resources in the studio, print, in direct marketing solutions, and in developing retail visual merchandising campaigns. Our team of veteran print leaders cannot wait to join the Sandy Alexander family.”
The preceding press release was provided by a company unaffiliated with Wide-Format Impressions. The views expressed within do not directly reflect the thoughts or opinions of Wide-Format Impressions.