Orbus Exhibit & Display Announces Gary Keefer as CEO
Orbus Exhibit & Display Group, a North American wholesale supplier and manufacturer of display, exhibit, graphic, and event solutions, recently announced the appointment of Gary Keefer as CEO. Giles Douglas, Orbus’ CEO of 20 years, retired in 2020 and continues to serve on the Board of Directors.
Keefer has over 25 years of executive-level leadership experience, including years of strategic development and plan execution at B2B product and service businesses in the contract furniture and promotional products industries.
As a client-focused executive, Keefer led and structured teams of over 200+ sales professionals in business development, account management, and customer experience as both a dealer and a manufacturer. In addition to planning and executing innumerable exhibits and events as a sales and marketing leader, Gary gained an appreciation for and insight into design and visual presentation from Dayton-Hudson that remain core values to this day. Design and visual communication have been incorporated into every subsequent role, including his time as a key leader for the world’s largest furniture dealer, CEBI. Gary also combined CRM, digital, and brand marketing strategies with technology and marketing automation to drive results.
Further, his background in operations, project management, rental services, and global supply chain at such firms as Staples B2B, Cort Furniture Rental, and Waterlogic round out an extensive skill set to propel Orbus into the future.
“Gary is the right leader for Orbus,” said Giles Douglas. “His extensive leadership experience driving sales organizations, brands, operations, acquisitions, technology, and effective supply chains will help Orbus strengthen partnerships, develop strategic alliances and expand its North American presence. His appreciation for strong design and project management is a perfect fit for us. We believe his extensive work as a dealer and as a manufacturer, in businesses both public and private, as well as those owned by private equity, will bolster Orbus’ position in the Sign, Print, Exhibit and Promotional Products industries, and springboard Orbus’ strategic growth in new verticals.”'
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