Billboards Thanking Health Care Workers Appear in Nashville

Credit: Nashville Business Journal

One of Nashville’s largest advertising agencies has found a way to thank health care workers for their sacrifice during the COVID-19 pandemic.

The Buntin Group, through its subsidiary Buntin Out-of-Home Media, has launched an outdoor campaign dubbed #OUTPOUR featuring 74 digital and print billboards plastered with messages of thanks to the city’s frontline medical workers, according to a news release.

Thirty-eight digital billboards began displaying the expressions of thanks Wednesday night, Buntin Group CEO Jeffrey Buntin Jr. said in an email, with traditional sings expected to begin posting on Monday. Some of the more prominent locations for the campaign are the Nashville Sign on West End Avenue, I-65 at Trinity Lane and I-24/40 west of Hermitage Avenue.